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8Apr/100

European Car Hire Prices Set To Rise By 250%!

A car hire company is making a complaint to a Spanish car rental authority over the predicted summer hike in car rental prices.

micraAffordable Car Hire said the cost of hiring a vehicle was expected to soar in the peak season as firms struggled to meet strong demand with limited fleets.

Last winter, the average weekly car rental in Malaga was £65, the firm said. But Affordable has calculated that the price will rocket to at least £228 for the same car between July and August.

Sales and marketing director Nick Marney said the firm was so concerned by the price hike that it would lodge a complaint with AESVA – the association for rental vehicles in Andalucia.

"We will complain about the difference in prices,” he said. “The same vehicle is being sold for too low in the winter, and far too high a few months later.”

Marney added that price rises were being exacerbated because ‘buy back’ schemes run by manufacturers had stopped because of the recession, so rental firms had sold off cars at low prices. Banks were refusing to issue loans so firms were unable to buy new fleets, creating a shortage of cars when there was strong demand.

“Firms have become stuck in a vicious circle, and prices are going to skyrocket,” he said.

Spain is expected to be hit particularly hard by the price increase, because it has a large number of holiday destinations such as Malaga and Alicante with large villa markets, where tourists need cars.

Marney also urged travel agents wanting cars in Europe for the summer to start booking now.

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Article source Search European Car Hire with Affordable Car Hire

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